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The song Recomeçar marks a significant milestone in Chady’s career,
reflecting a period of personal change and transformation in his
artistic identity. More than just an evolution in musical style and
performance, this moment signifies a renewed perspective on
himself as a singer.
To visually translate this journey, the art direction explores
the duality of light and shadow, creating a transitional space
between what was and what is yet to come. The set design is
stripped down to its essence: two cubes and two V-shaped walls
set the stage at the beginning of the song, reinforcing the concept
of a clean, timeless space where the narrative unfolds through the
interplay of light, shadow, and movement.
Art Direction for the music video Recomeçar by Chady
Chady & Universal Music
2024
Art Direction: Isabela Rozental