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Lemô was born from a collection of handcrafted pesto sauces,
sold in small jars at local markets. Over time, this artisanal
essence evolved into a bar that carries the same passion for
authenticity and flavor.
In this project, we developed the visual identity, blending
tradition and modernity to reflect Lemô’s essence. We also
created the strategic planning, defined the communication,
led the creative direction, and produced content that connects
the audience to the bar’s story and concept.
Visual Identity for the bar Lemô
Lemô
March, 2024
Design: Clara Bernardes and Ana Luiza Burnier / Creative Photography Direction: Ana Luiza Burnier / Project Management: Isabela Rozental