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The vibrant visual identity of Bloco das Gaúchas, designed by Folk,
called for scenography that could match its energy, bringing it to
life in the physical space and elevating the event experience.
We immersed ourselves in the Bloco’s universe to translate its shapes,
textures, and colors into an environment that not only interacts with
the digital world but expands upon it. Every corner pulses with the
same excitement built online and in the audience’s anticipation.
Scenography for Bloco das Gaúchas 2025
BLOCO DAS GAÚCHAS
March, 2025
Rio de Janeiro
Scenography: Isabela Rozental, Mariana Oliveira, Luiza Meyrelles and Gabriela Cardoso | Illustrations: Mariana Oliveira